In recent developments, two major Indian telecom providers have announced AI-powered solutions aimed at enhancing digital security and combating unwanted communications. Airtel led the charge with its spam detection tool, followed by BSNL’s announcement of an upcoming anti-scam solution.
Airtel’s AI-Powered Spam Detection Tool
On September 25, Bharti Airtel launched an AI-powered spam detection tool. The system is designed to flag suspected spam calls and messages in real-time for Airtel users. According to the company, the tool is automatically activated for all subscribers at no additional cost. It employs a proprietary algorithm to classify communications as “Suspected SPAM” by analyzing various parameters such as caller usage patterns, call frequency, and duration. This data is then cross-referenced with known spam patterns for identification.
Airtel’s Managing Director and CEO, Gopal Vittal, commented on the launch, stating, “Spam has become a menace for customers. We have spent the last twelve months to solve this comprehensively. Today marks a milestone as we launch the country’s first AI-powered spam free network that will shield our customers from the continuous onslaught of intrusive and unwanted communications.”
BSNL’s Upcoming AI/ML Solution for Scam Prevention
Following Airtel’s initiative, BSNL (Bharat Sanchar Nigam Limited) has now revealed its own plans in the AI space. In a post on X (formerly Twitter), the state-owned telecom company announced: “Good news! We’ve cracked it. A breakthrough AI/ML-powered solution is in its final stage, designed to identify, neutralize & eliminate scams before they reach you. The future of digital security is #ComingSoon. Big reveal at India Mobile Congress 2024.”
Good news! We’ve cracked it. A breakthrough AI/ML-powered solution is in its final stage, designed to identify, neutralize & eliminate scams before they reach you. The future of digital security is #ComingSoon.
Big reveal at India Mobile Congress 2024.#BSNL #BSNLAntiSpamNetwork pic.twitter.com/XBZCn25kzS— BSNL India (@BSNLCorporate) September 26, 2024
