Anonymous has called for a total boycott of Nestle products after the Swiss food conglomerate continued to supply essential goods to Russia despite mounting pressure from competitors to cut ties.
On Friday, March 18, the hacktivist organisation took to Twitter to call for a boycott, as nearly 400 companies announced plans to halt business and operations in Russia.
According to a Morning Consult poll conducted earlier this month, nearly 75% of Americans support the boycott. It is worth noting that Nestle has ceased advertising, capital investments, and the shipment of non-essential items to Russia.
However, it has continued to provide essentials such as baby food to the nation, according to Bloomberg.
Dmitry Kuleba, Ukraine’s Foreign Minister, lashed out at the company in a scathing tweet on Friday, claiming that the brand was “allowing Russia to continue its war of aggression in Europe.”
“By continuing to do business in Russia, Nestle allows Russia to continue its war of aggression in Europe,” Mr. Kuleba said.
“The organization’s reputation will suffer long-term consequences commensurate with the level of Russian war crimes in Ukraine.” “It’s not too late, Nestle, to change your mind.”
He has attached a graphic implying that Nestl is misleading customers with a false health description.
Nestle’s branding in a photo shows a little girl sitting in front of some fresh vegetables, with her face covered and the words “good food, good life” typed across it.
