HP Introduces OmniBook Ultra Flip AI PCs in India Starting at ₹1,81,999; Includes Free Adobe Software Worth ₹9,999

HP has launched its first 2-in-1 next-generation AI PC, the OmniBook Ultra Flip, in India. The device features Intel’s Lunar Lake Processors and a dedicated Neural Processing Unit (NPU), targeting freelancers and content creators.

The OmniBook Ultra Flip includes a dedicated NPU that performs 48 trillion operations per second (TOPS). This enables local processing of generative AI applications. The device uses Intel Core Ultra Processors (Series 2) and offers up to 21 hours of battery life during local video playback.

Specifications and Features

The OmniBook Ultra Flip features a convertible design that switches between laptop, tablet, and tent modes. It comes with a 2.8K OLED display and includes a 9MP AI camera with Poly Audio technology for video calls. The device includes HP’s Wolf Security system with a security chip and self-healing PC core, along with McAfee Smart AI Deepfake Detector for audio verification.

The device includes HP AI Companion for file analysis and content creation tasks. The Poly Camera Pro uses the NPU for features like Spotlight and Background Blur & Replace. Additional features include Copilot+ PC integration and gesture controls for navigation.

The device is manufactured using 90% recycled metals and 50% post-consumer recycled plastics, with EPEAT Gold with Climate+ and ENERGY STAR certifications.

Pricing and Availability

The OmniBook Ultra Flip Ultra 7 is available at a starting price of ₹1,81,999 in Eclipse Grey and Atmospheric Blue colours. Customers can purchase the device through HP’s online store, Amazon, Flipkart, and offline retail outlets. The Ultra 9 variant in Atmospheric Blue will be available through the same channels.

Until October 31, 2024, purchases include Adobe Photoshop Elements and Premier Elements (valued at ₹9,999). HP offers an 18-month no-cost EMI option through Bajaj Finance.

Vineet Gehani, Senior Director (Personal Systems) at HP India, said, “The OmniBook Ultra Flip blends AI capabilities with performance and security. This device empowers users to focus on what they do best.”