Instagram Reel Play Bonus to be available in India now, Creators can now earn from reel views
Reels Play Bonus on Instagram is a payment made to creators after their Reels receive a certain number of views within a certain timeframe. Instagram describes it as a way for creators to earn money directly through Instagram rather than through a brand sponsorship or an affiliate program. Initially limited to invite-only creators in the United States, Instagram has finally rolled out an update for Indian creators.
Instagram’s Reels Play Bonuses are a way for the platform to encourage users to create more Reels, allowing it to compete with TikTok. Similarly, YouTube established the $100 million YouTube Shorts Fund to compensate select content creators.
According to a post by tech enthusiast Utsav, Create reels and earn bonuses based on the number of plays, up to 165M. You can count up to 150 reels towards this bonus. Once you get started, you’ll have 1 month to earn up to the maximum bonus. We’re still refining Reels Play, which means that the maximum bonus and amount you earn per bonus play may change each time that you activate this bonus opportunity. Activate before November 11, 2022 Maximum bonus $5,000 Activate bonus – The Screenshot said.
How Does the Play Bonus Function?
Instagram awards Play Bonuses based on the number of views your Reels receive. Eligible creators with a business or creator account can earn money on Reels that have received at least 1,000 views in the previous 30 days. Here’s a rundown of how it works:
The opportunity is available to you for 30 days after you receive the Reels Play Bonus. The expiration date can be found by going to the Bonuses tab in your Instagram app.
Once you start, Instagram gives you 30 days to earn the bonus.
You can select any number of Reels to count toward your Reels Play Bonus earnings during those 30 days.
The performance of your Reels will determine your bonus payout. Keep in mind that your earnings per play may fluctuate over time, with the possibility of decreasing the longer you participate in the program.
The target number of plays and maximum payout amount vary by account. For example, in order to earn a maximum bonus of $8,500, the following creator needed to reach 9.28 million plays.
