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Google’s Veo Video Generation Model Now Available to Google Cloud Customers on Vertex AI

Google, the California-based tech giant, has now announced Veo, its most capable video generation model for Google Cloud customers on its Vertex AI development platform, enabling them to create short video clips with just prompts and images.

Read more about it below.

Google Veo – Announced on Vertex AI, Google Cloud’s AI Development Platform

Google unveiled Veo back in April 2024 and was developed by DeepMind as the brand’s video generation model which is capable of creating 1080 pixels video clips of up to six seconds in duration at 24 or 30 frames per second of animals, objects, and people. In the past few months, we have been seeing Google introducing it to services or products like Google Labs and YouTube Shorts. Now, it has been brought on Vertex AI as well, in private preview.

As you may know, Vertex AI is a Google Cloud platform that assists users in building and scaling machine learning projects and AI applications, and with Veo integration, users will be able to use the brand’s video generation model in their works. As it is enterprise-ready, companies can generate high quality video content with prompts and images using Veo on Vertex AI. This not only reduces cost, but also makes production faster and effortless. Also, their existing image assets can also be seamlessly made into dynamic contents.

In related news, it is also being said that the announcement of Veo on Vertex AI will let Quora, the social question and answer platform, to bring it to its chat bot platform – Poe, whereas, Mondelez International, one of the largest snacks companies and the owner of Orea, will be able to create marketing contents using Veo with agency partners.

Google Veo is thus becoming more competitive in the market with respect to other leading video generation models from companies like OpenAI (Sora), Adobe, Luma, Runway, and Meta. Just to add, along with Veo, Google’s high quality text to image model – Imagen 3 has also been introduced on Vertex AI.

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